From ‘free educator’ to mentor worth paying
Recorded live on Thursday 15th August. Sign up for instant replay.
Why you must 'flip your funnel' to build true reach and build a warm audience up front with a tiny spend!
How to set up the Meta Pixel to start forming an audience you can retarget
How to run ‘awareness’ ads to build an audience of 100,000, then make offers
The shift from 'value-add' content to 'mentor-vibes' content to attract buyers, not followers
This is literally the exact strategy top online marketers are now using due to recent shifts in online marketing / course demand (and it's working)
Brand new 60 minute webinar. It’s practical, step-by-step and refreshing. Not only will you leave with an exciting new strategy for attracting new clients, but you’ll understand deeply how to position yourself as a mentor worth paying, rather than a free educator worth following!
Sign up for instant replay. It’s inspiring and practical and will reinvigorate your love of reach, marketing and sales.
Stop posting ‘value-add’ content and start posting ‘mentor-vibes’ content to turn on sales
Hi and welcome! My name’s Lisa and for the past decade I’ve been teaching proper skills in sales and marketing to good people who want to make a living doing what they love, at scale and online.
In this brand new workshop, I’m going to show you the VERY LATEST practice in online marketing the very best are using to grow their audience, makes sales and convert clients without sales calls.
My goal is for you to finally ‘get’ how this works online, see an immediate route through to your six figure sales year with this approach and get straight into action.
Specifically, I’m going to show you how to use ‘mentor-vibe’ content, paired with ads and ‘everywhere I turn’ content to build a brand new audience of 50,000 – 100,000 people who you nurture, make pre-qualifying offers too and then invite to buy your bigger programmes.
A lot of people are reporting sales are down across the board. It could just be summer. But more likely it’s because people are relying on organic strategies and have no control, they’re making the same offers over and over again and they’re just not growing and nurturing new audiences.
This ‘mentor-vibe’ approach with low cost ad content is the remedy to this and I’m going to show you how to implement this entire strategy step by step, for free.
Sign up below and I’ll see you in the webinar!
This was recorded line on Thursday 15th August. Sign up for an instant replay.
Key outcomes of this free ‘Mentor Vibes’ webinar. You will:
Know how to set up the Meta Pixel (and analytics) on your site / platforms to build an audience you can retarget.
Know how to create your 50,000 - 100,000 pre-audience in meta ads (including which audiences to target).
Know how much budget to spend, relative to campaign goals.
Understand this key shift from ‘value-add’ content to ‘mentor-vibes’ content (content that doesn’t grow followers but attracts future clients).
Have identified your key ‘mentor-messages’ and know how to build a proper content and ads plan that attracts new buyers.
Understand the power of ‘gritty’ free marketing for quadrupling the impact of your ads (even if ‘free’ isn’t getting you reach) - you’ll love this!
Reset your focus and spend your time where it counts.
Understand how to manage all of this as a launch.
Finally understand how to nurture relationships properly to make more sales online.
You will likely be very shocked when you learn what people are really do to sell. It’s more work, but it’s less because it works.
You can’t get paid as a mentor until you’re seen as a mentor.
“It’s the magic you brought”
“Hard to qualify – it’s ‘the magic’ you brought and you spoke to us, I didn’t feel ‘delivered to’, as I have in other workshops. It was natural and engaging from the start and held my focus and attention. You were in tune with the feelings that would come up and named them which kept it real.”
Jill D
Who is this for?
Date / time: Instant reply. Originally recorded Thursday 15th August
Format: Live Zoom session, 15-20 participants
Materials: Slides and behind the scenes on Meta ads
If you have any questions, please email me at [email protected]. Otherwise, grab your spot and let’s get to work!
This workshop is designed for entrepreneurs who have a good offer, who have made sales and have worked with real customers in the past, and who now want to reinvigorate sales, pivot in reaction to market changes and scale using online funnel marketing and content.
This is not ideal for start up entrepreneurs who haven’t yet decided on an offer / made sales. The reason for this is you have to know what you’re selling, who your customer really is and what they will find valuable.
“Established roadmap to follow”
“My biggest takeaway was how thought leadership Impacts what I’m doing now and building up for the future. Finding a nuance or angle was particularly helpful to me because I needed to find focus and a way forward that was unique to me but also sat with my strengths and values.
Excellent delivery of workshop. I loved the pace, content was amazing and exactly what I was looking for. I appreciate that Lisa also left time for questions at the end.
Thank you so much for an amazing workshop which has left me with much food for thought as well as an established roadmap to follow. I am truly grateful that I can submit my work to you and have the one to one follow up.”
Julie E-H