STRAIGHT LINE THROUGH

New Cohort Begins Wed 14th January 2026

Join the waiting list:

What is Straight Line Through?

Straight Line Through is my two-year business growth programme built for entrepreneurs who are ready to scale to six figures, but feel held back by self-doubt, need more structure and accountability in their work, and wish they could work with an experienced business mentor who will give them direct feedback on their work.

This programme isn’t designed for start ups. To make the most of it, you need to have crafted your first offer, started posting (or marketing) yourself, and have some experience of trying to sell your offers. If you’re not yet at that stage, I’d recommend joining ‘Marketing to Sell‘ first, and then coming back to SLT.

What makes Straight Line Through different is the combination of real-world experience, academic psychological research, and genuinely personalised support. This business growth programme has been designed specifically to increase your belief in yourself, reduce your fears around showing up, and get you taking more sales and marketing action than ever before.

Inside the programme, you get a full two-year curriculum showing you how to master the core skills of business, sales, marketing, mindset and content, weekly live training every Wednesday at 12pm and weekly live mentoring on Fridays at 9:30 where you can bring me your sales pages, launch plans, content or offers for real feedback.

Every session is recorded, uploaded the same day, and we even have a private podcast so you can listen on the move.

When you join SLT, you always know what to do next, you’re never left figuring things out alone, and you’re supported through the inevitable wobbles and transitions that come with growing a real business.

What’s included in this online business course?

At a glance:

You can pay in full, or pay over four instalments. You’re protected by a 7-day money back guarantee.

So Lisa, what do I get in this online business course?

First things first, you need the core training…

YOUR SIX FIGURE STRATEGY

When you join, you’ll be granted access to a brand new, bang up to date online course that takes you through how to craft your six figure offer, how to build your six figure funnel and how to build your six figure mindset. I will teach you how to sell, how to market, and how to scale your business to £100,000 years. You can download the full module outline below.

Now, let’s put it into action

WEEKLY CALLS – GET LIVE FEEDBACK ON YOUR WORK!

As you craft your offer, build your sales page and develop your marketing messages, bring them to the weekly live calls. I will review them with you right there and then, and help you take things to the next level.

And to top it all off…

2 YEARS ACCESS + BRAND NEW PRINTED WORKBOOK.

Watch the post! I’ve spent years crafting a specially-made printed workbook. It includes write ups all of the core units, spaces to capture your thinking and checklists and trackers to tick off progress as you go.

Why Join Straight Line Through / The Online Business Course?

The Truth

I will tell you the truth of what it takes, teaching you proper skills for longterm success in business, sales and marketing, WITH a big focus on bringing your own magic and uniqueness to the table.

Full Picture

The programme is truly comprehensive to help you learn the key concepts, open your mind to what’s required to get the six figure result and support you as you do the work. The content is organised into six key units, there are videos, audios, written summaries, worksheets, weekly lives and additional training to help you integrate the learning.

Your Art

This isn’t just about business, sales and marketing. This is about your art! If you want to make an incredible printed journal to go with your course, let’s talk about it! If you want to make a market leading podcast to share your unique ideas, let’s talk about it. If you want to make a living doing what you love and not just make money being bust, let’s talk about that.

What if I can’t make the calls live?

Everything is recorded and uploaded the same day, and the audio goes into a private podcast so you can listen on the move.

I do think there is magic in showing up live, but loads of members catch up this way and still get incredible results.

Plus, it’s so useful to be able to dive into past sessions. Because they’re grouped by theme, you can find top up training on the topic you need most help with. 

 How much time will SLT take?

Right, well. There are two live calls a week and you can join those every week, once a month or as you need. The truth is that people who stick around the energy of the programme do tend to take more action, so I’d definitely recommend making this part of your routine. 

The live training times are:

• Wednesdays 12pm (training)
• Fridays 9:30am (mentoring)

Most members spend 1–4 hours a week on SLT, joining the live calls, working through the training, doing the work. This programme is designed to fit around your business, not take it over, and it’s so practical and uplifting it will lift your energy and get you taking more action. 

I’m not very confident posting online… is this still for me?

YES.

This is actually who SLT is built for.

My psychology research showed that working in this environment:

• significantly increases belief
• significantly reduces visibility fear
• and increases action

So if you’re nervous posting or promoting yourself – this is for you! 

Plus, you might be surprised to learn that making loads of content isn’t the right strategy for everyone. But, you’ll cover that in week one, where you’ll write up a very unique strategy for your exactly personality type, skill set and business model. 

Why is it two years long?

You get access to SLT for two full years because real business growth takes time – and so does the personal growth behind it.

You’re not just learning strategy in SLT.

You’re developing:

• higher self-belief,
• lower visibility fear,
• and a consistent behaviour around sales and marketing activities

Those changes don’t happen in a 6-week sprint. They happen over cycles of learning, applying, wobbling, adjusting, and repeating.

Two years gives you space to:

• build your offers
• master your marketing
• deepen your sales skills
• set up your scalable business systems
• develop your identity as a leader in your niche

Most people massively underestimate how long it takes to build a truly sustainable business. SLT gives you a structured, psychologically informed container that supports you through the full arc: from idea → traction → consistency → growth.

It’s not a course.
It’s a two-year transformation.

What if I fall behind?

You’re not meant to “keep up” with SLT – you’re meant to build with it.

You can take the programme at your pace:

• weekly
• monthly
• or cyclically (repeating modules as you grow)

I have specifically given you two whole years in this programme because it takes time to get this right, and I want you to have that full support for a significant period of time.

Is this really live for two years?

Yes.
I teach live every single week.
I mentor live every single week.

And I think I’ve only ever missed two live calls, in ten years!!!!! 

What if I have a wobble or get stuck?

Erm, you literally will. This will happen. It has to happen if you’re growing because you’re constantly pushing yourself outside of your comfort zone and we need support as the ‘new zone’ becomes our normal zone. 

So, if / when you have a wobble or get stuck… 

• Come to the Friday mentoring call.
• Post in the group.
• Use the private podcast for a boost. 
• Ask me a question directly on the calls.
• Lean into the community, they will help you! 

In SLT, you’re no on your own. We will help you. I will help you. 

Is there a community?

Oh yes oh yes! 

You will make new friends in SLT. You’ll learn from other entrepreneurs in SLT. And you will feel the support of other people who want you to win. 

You will get the chance to speak and mingle with the other members on the calls, and we have a private Telegram group where you can post progress, ask for support, or get your questions answered by other members. 

How much access do we get to you Lisa?

A lot! 

You get access to me:

• Every Wednesday at 12pm for live training
• Every Friday at 9:30am for live mentoring and personal feedback
• Inside the SLT portal, where you raise questions for future training
• Through the private podcast, where you effectively get my coaching in your ears every week

If you show up – even once a week – you’ll get consistent access to me, my ideas, my feedback and my support.

This is the most “in the room with me” programme I run.

What if I want to upgrade to 121 coaching?

There are private 121 coaching programmes available to SLT members that aren’t available publicly. 

Many SLT members choose to add private coaching during a launch, a pivot or a scaling phase – and I love doing deeper work with people who are already committed to the process.

There are offers available and I provide discounts for SLT members. So if you find yourself wanting to bolt on coaching at any time during the programmes, just let me know and I’ll let you know what options are available. 

How much do you feedback on / edit our work?

This is one of the most valuable parts of SLT.

On Friday mentoring calls, you can bring:

• sales pages
• launch plans
• email sequences
• your content
• ads
• your messaging
• website copy
• pricing questions
• strategic decisions
• questions
• thoughts for feedback

…and I will review it with you, live, on the call.

I will:

• edit your wording
• re-shape your sales flow
• help you make decisions
• suggest improvements
• tighten your messaging
• refine your strategy
• and give direct, actionable feedback

This is personalised coaching and mentoring, every single week.

You do not have to figure things out alone. If you want my brain on your business, you’ll get it. As long as you come to the call 😉