07 Jul From passive creation to active selling: how to grow your business in 2025
If you’re working hard, trying to grow your business, but still feel stuck, this episode is for you.
In today’s video, I’m sharing the three things I keep telling all my clients right now about what it truly takes to grow your business in a noisy, saturated market.
This isn’t about “hustling harder” or simply posting more reels. It’s about making strategic moves, trusting yourself more deeply on the key details, and having the courage to try (and try again).
By the end of this video, you’ll have a fresh perspective on what’s really holding you back, with new ideas for marketing your business in 2025.
We cover:
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Why your business isn’t growing (and how to fix it)
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How to push into new markets, even if you’re just getting started
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Why relying too heavily on your coach could be holding you back
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The best possible way to respond to failure (which will be frequent)
What’s covered:
00:00 – 00:25
Why posting on social media isn’t growing your business, and what will instead.
00:25 – 00:49
Lisa outlines the 3 key ideas:
– Push into new markets
– Don’t trust your coach on the details
– Get better, faster
00:49 – 03:33
Pushing into new markets:
Lisa shares how she broke into new cities (Leeds, Birmingham, Newcastle) without a network – and challenges you to do the uncomfortable to expand your reach and grow your network.
03:33 – 06:00
Simple strategies for expanding your reach – online and offline. From Facebook groups to city-specific ads and Google Maps hacks.
06:00 – 08:00
Why posting on social media is not enough and what to do instead.
08:00 – 11:09
Why you should stop relying on your coach for everything and bring better data to the table.
11:09 – 13:08
Taking real risks in the market to generate insight, not just polish offers behind the scenes.
13:08 – 14:10
Turn failed launches into feedback loops. Lisa shares a behind-the-scenes story about a £99 offer that failed… and the £20k result that followed.
14:10 – 17:05
Failing quickly: The power of testing, iteration, and relentless experimentation.
17:05 – 18:35
How consistent reps and real-world experience make you a better speaker, creator, and business owner.
18:35 – 18:55
Lisa’s online course: 6 hours of practical marketing training for £99. Link in description.
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And if you’re ready to lean into your marketing and sales efforts in 2025, check out my 6-hour training ‘Marketing to Sell’ for just £99: