07 Sep Don’t Post Random Content – A Social Media Strategy That Actually Works for 2027
If you're waking up thinking "what should I post today?" to grow your business, you've already lost. In this episode, Lisa breaks down exactly what content you should actually be making if you want to grow your business, how to stop wasting time on social media...
06 Sep Why More Views Won’t Grow Your Business | PRODUCED Ep 01
More views won't grow your business. More content won't either. So what will? In the very first episode of PRODUCED, Lisa sits down with Chris (our media producer) and special guest Suzanne Alderson to unpack what it really takes to build trust, create content that matters,...
11 Mar REACH. BRAND. SALES.
In order to grow your business as an entrepreneur, you must have a clear answer for these three questions: What are you doing to reach into new markets? How are you build a strong reputation for providing value in those new markets? How are you...
03 Mar Our Secret to Staying Consistent on YouTube (We Film 5 Videos in ONE Day)
Being in business is hard. It's full on. It's busy. This is especially true when you're winning clients and working hard to deliver behind the scenes. For all those reasons, the balance of creating content and delivering what you've promised to clients is a hard...
18 Dec Google’s Most Asked Questions About Business: Money, Selling & Mindset
“If it feels harder than it should… you’re probably on the right track in the beginning.” In this episode, let's tackle the questions business owners are typing into Google. From doing everything yourself, to charging your worth, burning out, fearing failure and feeling like an “imposter”,...
31 Oct Want to make more money in business? Please prioritise THIS….
Competence is the result you get when you something hard, over and over, until (a) you learn how to get the hard result; and / or, (b) it becomes part of who you are. Competence isn't an empty sales promise. It's an unshakable skill no-one can...
22 Oct You don’t have a sales problem. You have an ‘impact at scale’ problem
You're not struggling with sales - you’re struggling to have an impact at a big enough scale to make sales. In this week’s video, I’m breaking down what’s really going on when you’re not making enough money in your business — and how to fix it....
06 Oct Write your Marketing Plan: The 3-Step Formula for Reach, Brand, and Sales
Most entrepreneurs don’t have a marketing plan, as in they couldn't give me a paragraph outlining how they plan to reach new people, how they plan to build a brand in the eyes of those new people, and how they plan to make sales with...
21 Sep Marketing Masterclass: Sales for Purpose Driven Entrepreneurs
In Part 1, I shared the biggest lesson I learned from Seth Godin’s This is Marketing: that marketing is service - the slow act of earning trust through consistency, generosity, and empathy. 👉 Forget hooks, funnels, and gimmicks. 👉 Forget trying to trick people into giving you...
14 Sep Don’t cheat, just market
If you were to ask me how to make more sales in your business I'd say: stop trying to cheat the process and just market better. Marketing is the simple act of adding value to someone's life before you ask them for anything in return. Examples...