The Truth Course Sellers Won’t Tell You (But I Will)

What does it really take to run an online business, and can you survive the entrepreneur’s test? In this episode, I break down the three things you MUST have if you’re serious about making it as an online entrepreneur.

We’re cutting right through the social media gimmicks and talking honestly about the time, energy, and persistence it takes to build a business that can pay your way.

A huge thank you to the wonderful Dr. Jo Watkins for letting us share this conversation from her brilliant podcast The Start Up Support Surgery.

🎧 Listen to Jo’s podcast here:
👉 The Start Up Support Surgery on Apple Podcasts
👉 Our full episode >> 

🌐 Connect with Jo and her work here:
👉 https://www.jowatkins.com/

About Dr. Jo Watkins:

Dr. Jo is a GP, entrepreneur and co-founder of The HOW People, helping women in business find clarity, support and the confidence to move forward. She also hosts The Start Up Support Surgery, a podcast packed with practical advice and honest conversations about building a business from scratch.

Here’s what’s covered:

00:00 – What does it really take to run an online business?
00:14 – Sacrifice: the unglamorous side of entrepreneurship
01:10 – Why “3 months to success” is a myth
01:45 – Can you survive years without pay?
02:00 – Commitment: doing the extra thing that makes the difference
02:42 – Burnout vs. working on the wrong things
02:57 – Finding your unique edge
03:35 – My story: military family, constant change, and people skills
05:08 – The two types of entrepreneurial shifts
05:44 – Vision vs. outputs: what really drives growth
07:14 – Why action beats theory every time
08:07 – “Be the person who does the thing”
08:54 – The hidden work: overcoming your blocks
09:44 – Learning to sit in the pain
11:28 – Doubt, setbacks, and not quitting
12:00 – Your only two options: keep going or quit

About Lisa Bean:

Lisa Bean is a leading UK business coach, speaker and founder of the DARETOGROW Live events. Lisa helps purpose-driven entrepreneurs build businesses that scale, without losing sight of who they are.

#entrepreneurs #entrepreneurship #businessgrowth