Most people are still writing SEO optimised content for Google… but the way we search is changing. Five key take aways for ranking in ChatGPT: ➔ AI responds to real prompts, rather than vague keywords and search terms. Think about full questions your clients would be asking...
I wish I could convey this one thing about marketing. MARKETING = IMPACT MARKETING = IMPACT MARKETING = IMPACT Posting isn't marketing if it doesn't open someone's thinking, influence a new behaviour, or challenge an old behaviour. Marketing is marketing when it has an impact on someone's life, and...
I felt sick the day after I offered Chris, my new videographer, a role. You might be surprised to read this today and worried that Chris might find out. Don’t worry - he knows! I told him and we filmed a video about it. The feelings surprised...
If you're working hard, trying to grow your business, but still feel stuck, this episode is for you. In today’s video, I’m sharing the three things I keep telling all my clients right now about what it truly takes to grow your business in a noisy, saturated...
Brand new keynote talk from Lisa Bean on how to grow your online coaching / education business, and make more sales as a purpose-driven entrepreneur. This talk walks through how to warm up cold leads, build trust before a sales call, and create marketing content that...
Why Reels Alone Won’t Build Your Business (And What to Do Instead): In this video, I’m showing you a genius approach I use to create rich, original content that helps to win outstanding new clients in my business. If you're an entrepreneur tired of fluff content that...
If you hired a sales person and found out they were doing what you’re doing now to sell, how happy would you be?! For a lot of people, the true answer is NOT VERY. We’d want a sales person: Reaching out to new prospective buyers Pitching...
If sales are slow, I'd truly consider taking on more of the risk yourself, before asking future clients to take on the risk. By this I mean, stop asking people to buy your services when they come into a webinar cold, or have only have...
Instead of hiding everything behind an opt in and a paywall, what would happen if you just let people have it and focused more on helping more and more people to see it in the first place? - When you stop making people opt in for your...
If you want to change your life, finish that project, grow your business, you've got to understand five things: (1) Intentions and projects, over vision and goals. You must have strong intentions and they must be backed up with projects we can see in your diary. (2)...