06 Oct Write your Marketing Plan: The 3-Step Formula for Reach, Brand, and Sales
Most entrepreneurs don’t have a marketing plan, as in they couldn't give me a paragraph outlining how they plan to reach new people, how they plan to build a brand in the eyes of those new people, and how they plan to make sales with...
21 Sep Marketing Masterclass: Sales for Purpose Driven Entrepreneurs
In Part 1, I shared the biggest lesson I learned from Seth Godin’s This is Marketing: that marketing is service - the slow act of earning trust through consistency, generosity, and empathy. 👉 Forget hooks, funnels, and gimmicks. 👉 Forget trying to trick people into giving you...
14 Sep Don’t cheat, just market
If you were to ask me how to make more sales in your business I'd say: stop trying to cheat the process and just market better. Marketing is the simple act of adding value to someone's life before you ask them for anything in return. Examples...
01 Sep The Truth Course Sellers Won’t Tell You (But I Will)
What does it really take to run an online business, and can you survive the entrepreneur's test? In this episode, I break down the three things you MUST have if you’re serious about making it as an online entrepreneur. We're cutting right through the social media...
12 Aug The #1 Marketing Advantage AI Can’t Steal From You
"In 18 months, you won't know if that image, video or news clip is real or AI so be smart: start finding ways to show your clients just how real you are, and you'll win more business" If you want to stand out, make sales, and...
04 Aug How to Show up in ChatGPT:4 Smart Ways to Get Found in AI Search
Most people are still writing SEO optimised content for Google… but the way we search is changing. Five key take aways for ranking in ChatGPT: ➔ AI responds to real prompts, rather than vague keywords and search terms. Think about full questions your clients would be asking...
07 Jul From passive creation to active selling: how to grow your business in 2025
If you're working hard, trying to grow your business, but still feel stuck, this episode is for you. In today’s video, I’m sharing the three things I keep telling all my clients right now about what it truly takes to grow your business in a noisy, saturated...
30 Jun Show don’t tell: the business rule you’re ignoring
Brand new keynote talk from Lisa Bean on how to grow your online coaching / education business, and make more sales as a purpose-driven entrepreneur. This talk walks through how to warm up cold leads, build trust before a sales call, and create marketing content that...
17 Mar ideas on how to make sales in your online business (inspiring + practical)
If you hired a sales person and found out they were doing what you’re doing now to sell, how happy would you be?! For a lot of people, the true answer is NOT VERY. We’d want a sales person: Reaching out to new prospective buyers Pitching...
11 Feb How to truly extend your reach in your business (generosity as a sales strategy)
Instead of hiding everything behind an opt in and a paywall, what would happen if you just let people have it and focused more on helping more and more people to see it in the first place? - When you stop making people opt in for your...
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